Manhattan Transfer

In all of these three studies, women were more accurate than men in describing their partners. In addition, participants of both genders were more accurate in their descriptions when their partners were women than when the partners were men.

Women in general may be more memorable than men because their hair and clothing styles and use of jewelry tends to be more varied than that of men. For example, in many offices men may look similar in their suits and ties. But women may be wearing necklaces and earrings, or have other jewelry or clothing that makes their appearance stand out more, Horgan said.